Nuhu Division Pop Up Store & Launch Event

After a successful campaign launch, Nuhu decided to have a pop up storefront in SOHO, NY showcasing their debut collection. We were able to achieve a completely plastic free store front working in conjunction with Cartonlab, that showcased the brilliance and pigment saturated essence of the brands. We then designed and produced their launch event as a ‘basement 90’s party” theme - also plastic free. We had immense success in creating hype with features on WWD, Fashion United, Retail Luxury, and social media buzz.